Mobile engagement refers to the strategic use of mobile devices, such as smartphones, tablets and iot devices, to connect, interact, and engage with members. It leverages the widespread adoption of mobile technology and the convenience it offers to deliver personalized, timely, and impactful experiences to members.
Mobile engagement enables Payors to provide a convenient, secure, and personalized experience to their members. Through mobile apps, notifications, and self-service portals, Payors can offer easy access to policy information, claims processing, and real-time updates.
Mobile engagement enables Payors to proactively communicate with members on benefits education, open enrollment, and claim status. Push notifications, SMS alerts, and in-app messaging can be utilized to send personalized messages, reminders, and updates, ensuring members stay engaged and informed throughout their journey.
Embracing video engagement holds immense potential to improve member outcomes. By leveraging the power of video, we can enhance benefits education, communication, self-care, shared decision-making, continuity of care, and emotional support.
Mobile engagement platforms provide Payors with valuable data and insights into members behavior, preferences, and usage patterns. By analyzing this data, Payors can make informed decisions, optimize their services, and identify new opportunities for growth. These insights help Payors understand members needs better, tailor their offerings, and drive customer acquisition and retention strategies.
Achieving the best outcome begins with a good understanding of the problem, mapping out a solution and delivering that solution in the shortest amount of time and money.
Identify "Who" you need to communicate with and "How" they prefer to be engaged.
The key to delivering the right content to the right person at the right moments is to first understand the high value moments that drives each engagement.
Develop the initial journey mappings for the timing of each engagement. These process steps will feed into the Workflow Design.
Identify all the content to be delivered throughout the engagement. This will include video, audio, sms messages, documents, images and text.
Identify mobile web pages (SmartPages), email templates, text to voice scripting, etc. that will be used throughout the journey.
This is a critical step in the process as it identifies the data needed to populate web pages, text & voice messages, conditional routing of the workflow and dynamically populating media content.
What good is a well thought out engagement model if there are no goals to measure success. Identify the data needed in order to create the proper metrics for measuring success.
At SmartStory Technologies, we specialize in helping Payors harness the power of mobile engagement to transform their operations and deliver exceptional member experiences. Our comprehensive solutions are designed to cater specifically to the unique needs of Payors, ensuring seamless integration, scalability, and measurable results.
We develop custom mobile applications that provide Payors with a dedicated platform to engage with their member. Our apps are intuitive, secure, and equipped with features like claims submission, policy information access, real-time notifications, and more.
We develop custom mobile applications that provide Payors with a dedicated platform to engage with their member. Our apps are intuitive, secure, and equipped with features like claims submission, policy information access, real-time notifications, and more.
Our advanced analytics tools help Payors gain valuable insights into member behavior, preferences, and usage patterns. With our data-driven approach, you can optimize your services, personalize customer interactions, and drive business growth..
We ensure seamless integration of mobile engagement solutions with your existing systems, ensuring minimal disruption and maximum efficiency. Our dedicated support team is always available to address any queries or technical issues promptly.